{"id":263,"date":"2010-04-09T16:30:28","date_gmt":"2010-04-09T15:30:28","guid":{"rendered":"http:\/\/www.mzuridesign.co.uk\/blog\/?p=263"},"modified":"2016-10-14T10:44:06","modified_gmt":"2016-10-14T09:44:06","slug":"the-importance-of-good-photography-in-ecommerce-websites","status":"publish","type":"post","link":"https:\/\/www.mzuri.co.uk\/news\/general\/the-importance-of-good-photography-in-ecommerce-websites\/","title":{"rendered":"The importance of good photography in ecommerce websites"},"content":{"rendered":"<div class=\"mceTemp\">\n<div class=\"mceTemp\">\n<div class=\"mceTemp\">\n<div class=\"mceTemp\">We&#8217;ve been excitedly looking through the final photographs from a recent photo shoot by <a href=\"http:\/\/marklangridge.co.uk\/\">Mark Langridge<\/a> for Nikki Szabo Fabrics and Interiors. We&#8217;re busy rolling the photos out onto the new ecommerce website, a plethora of marketing materials and also starting planning for our PR assault. While huddled around a machine at\u00a0the Mzuri offices pouring over the images\u00a0for the first time, we all said in unison (a bit sad really, but at least we&#8217;re all\u00a0on the same wavelength on this important issue!) that this is a perfect example of why it is important to invest in great photography for your marketing, particularly for ecommerce websites.\u00a0<!--more--><\/div>\n<div class=\"mceTemp\"><\/div>\n<div id=\"attachment_268\" style=\"width: 1010px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.mzuri.co.uk\/blog\/wp-content\/uploads\/2010\/04\/Nikki15.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-268\" class=\"wp-image-268 size-full\" title=\"Nikki Szabo Fabrics and Interiors - photography for their ecommerce website\" src=\"https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/Nikki15.jpg\" width=\"1000\" height=\"974\" srcset=\"https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/Nikki15.jpg 1000w, https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/Nikki15-300x292.jpg 300w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><p id=\"caption-attachment-268\" class=\"wp-caption-text\">Nikki Szabo Fabrics and Interiors &#8211; photography for their ecommerce website<\/p><\/div>\n<p>While researching online, or just browsing at the weekend and doing a bit of online shopping, I&#8217;m regularly frustrated by images on websites that don&#8217;t quite show the details such as colour, texture and detailing, that I want to be able to see before committing to a purchase. Bad photography is as much of a barrier for\u00a0running a successful ecommerce website than poor search engine optimisation and design.<\/p>\n<p>That is why it is such a delight for us to work with the images Mark Langridge has taken &#8211; they are not only bang-on-brief, they are sharp, considered, beautifully structured and, importantly with constantly evolving product collections &#8211; consistent.\u00a0 Mark will be shooting new products as and when they are ready, and this attention to detail and commitment to consistency will allow us to integrate these images into the website without them looking like a later addition. What&#8217;s more, they really capture the design and quality of the products that Nikki and Glynis have been developing.<\/p>\n<div style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.mzuridesign.co.uk\/blog\/wp-content\/uploads\/2010\/04\/NS01_2_0082.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"Beautiful fabrics and furniture from Nikki Szabo Fabrics and Interiors\" src=\"https:\/\/www.mzuridesign.co.uk\/blog\/wp-content\/uploads\/2010\/04\/NS01_2_0082.jpg\" width=\"600\" height=\"400\" \/><\/a><p class=\"wp-caption-text\">Beautiful fabrics and furniture from Nikki Szabo Fabrics and Interiors<\/p><\/div>\n<p>Good quality photography is just as important for team pictures on your website. Not all businesses will lend themselves to having\u00a0team images on their website\u00a0&#8211; but for the vast majority it is a good way for prospective customers to dig a bit deeper, get a bit closer and understand who they will be working with. We just love this picture that Mark has taken of Nikki and Glynis.<\/p>\n<div id=\"attachment_266\" style=\"width: 677px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.mzuridesign.co.uk\/blog\/wp-content\/uploads\/2010\/04\/NS01_2_1503.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-266\" class=\"wp-image-266 size-full\" title=\"Nikki and Glynis Szabo\" src=\"https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/NS01_2_1503.jpg\" width=\"667\" height=\"1000\" srcset=\"https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/NS01_2_1503.jpg 667w, https:\/\/www.mzuri.co.uk\/news\/wp-content\/uploads\/2010\/04\/NS01_2_1503-200x300.jpg 200w\" sizes=\"auto, (max-width: 667px) 100vw, 667px\" \/><\/a><p id=\"caption-attachment-266\" class=\"wp-caption-text\">Nikki and Glynis Szabo looking lovely!<\/p><\/div>\n<p>The new Nikki Szabo website will be launching soon, so keep your eyes peeled here for an update.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We&#8217;ve been excitedly looking through the final photographs from a recent photo shoot by Mark Langridge for Nikki Szabo Fabrics and Interiors. We&#8217;re busy rolling the photos out onto the new ecommerce website, a plethora of marketing materials and also starting planning for our PR assault. While huddled around a machine at\u00a0the Mzuri offices pouring [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5400,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"no","footnotes":""},"categories":[1,9],"tags":[],"class_list":["post-263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-websites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The importance of good photography in ecommerce websites | Mzuri Design Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mzuri.co.uk\/news\/general\/the-importance-of-good-photography-in-ecommerce-websites\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"The importance of good photography in ecommerce websites | Mzuri Design Blog\" \/>\n<meta name=\"twitter:description\" content=\"We&#8217;ve been excitedly looking through the final photographs from a recent photo shoot by Mark Langridge for Nikki Szabo Fabrics and Interiors. 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