{"id":4297,"date":"2015-07-30T10:29:20","date_gmt":"2015-07-30T09:29:20","guid":{"rendered":"https:\/\/www.mzuridesign.co.uk\/blog\/?p=4297"},"modified":"2016-03-15T14:55:52","modified_gmt":"2016-03-15T13:55:52","slug":"4297","status":"publish","type":"post","link":"https:\/\/www.mzuri.co.uk\/news\/general\/4297\/","title":{"rendered":"A warm welcome to Gudrun"},"content":{"rendered":"

Introducing Gudrun\u2026 the latest addition to the thriving Mzuri team! Gudrun joins us as an Account Manager and brings with her a wide range of experience from both market research consultancies and client side roles. She has worked across a plethora of high profile brands spanning FMCG, retail and media sectors on consumer insight and market research projects as well as brand strategy development.<\/p>\n

Here are some examples of the types of projects Gudrun has been involved in throughout her career:<\/p>\n

– researching music and programming strategies for radio stations such as Capital FM and XFM<\/p>\n

– developing new spirit brands and packaging for Diageo<\/p>\n

– exploring healthy messaging and packaging options for M&S<\/p>\n

– advertising evaluation and development for a toilet paper brand (!)<\/p>\n

– researching and guiding development of the Homebase magazine from the reader\u2019s perspective\u2026<\/p>\n

… and much, much more!<\/p>\n

Her expertise lies in understanding the consumer and how to develop successful marketing strategies to connect with them. She is now delighted to be joining the Mzuri team to broaden our offer and support our growth. She is very much in tune with our values of dedication and collaboration with our clients, passion for our work and developing effective campaigns.<\/p>\n

Gudrun says, \u201cI am thrilled to be joining such a talented and dedicated team at Mzuri Design. I am impressed by their commitment to exceeding the expectations of their clients, their creativity and determination to lock-down business advantage in all the work that they do. I am hugely excited about being part of their offer and working to build strong partnerships with the Mzuri client portfolio\u201d.<\/em><\/p>\n

\u00a0\"Gudrun\"<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Gudrun joins Mzuri as an Account Manager from a career in market research and brand strategy.<\/p>\n","protected":false},"author":2,"featured_media":4299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"no","footnotes":""},"categories":[1,5],"tags":[39,227,564],"class_list":["post-4297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-miscellaneous","tag-design","tag-mzuri","tag-new-account-manager"],"yoast_head":"\nA warm welcome to Gudrun | Mzuri Design Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mzuri.co.uk\/news\/general\/4297\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"A warm welcome to Gudrun | Mzuri Design Blog\" \/>\n<meta name=\"twitter:description\" 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