We are delighted to announce we have been working with Liphook based charity, Mwezi, on a pro-bono basis over the last few months, to raise the charity’s profile and elevate its brand and marketing materials.
The charity provides solar lights to Kenyan school children so they can study and do their homework after sunset, as most households have no electricity. The solar powered lights replace expensive and dangerous kerosene lamps and allow children access to education and the opportunity to be the best they can be. Mwezi provides the lamps and a continued maintenance and renewal service free of charge.
Director of the Mwezi Foundation, Claire Paye, approached us to ask for our assistance earlier this year, as not only is she a local resident to Liphook, but our company name Mzuri, was strikingly similar to that of the charity! As many of you may know, our very own Creative Director, Phil, spent much of his early childhood in Kenya and the name Mzuri is derived from the word ‘beautiful’ in Swahili. The connection was made and we haven’t looked back since!
So far, we have created a leaflet, poster and PowerPoint presentation template and are currently in the process of redesigning the website and creating a sponsorship pack, as well as being on hand to support Claire and the team with their marketing and design requirements throughout the year.
Claire said; “I am absolutely delighted and extremely relieved to have the support of Mzuri. Mzuri has dedicated time and resources to us and has already produced some fantastic flyers and posters which capture the spirit and ethos of the Mwezi Foundation. We are thrilled that the team will be overhauling our website. This is an exciting time for Mwezi as we expand our reach, to double the number of solar lights we are giving to school children in Kenya each year, and as we seek to increase our fundraising capabilities. Mzuri is an essential part of our journey. Thank you so much.”
Our aim is to help Mwezi drive donations and generate a greater level of brand awareness both locally and nationally.
To find out more about how you can get involved or to read more about The Mwezi Foundation visit: www.mwezi-foundation.org